MORE than half of residents in the North West say a "good local pub" is a top priority when choosing a new home, new research has suggested.

According to a survey, a third of house hunters rank pubs above local schools, places of worship, and gyms.

Locals in the North West have been deeply affected by rising pub closures, with more than three-quarters saying it has negatively impacted their mental health.

The British Beer and Pub Association (BBPA) is appealing to people in the North West to sign up for the Long Live the Local campaign to support pubs as the cornerstone of their communities.

The Long Live the Local campaign commissioned research showing that more than half (57 percent) of North West residents consider having a "good local pub" as a top priority when choosing a new home.

When prioritising local amenities, more than a quarter of respondents put the pub in first place (27 percent), the poll found.

Overall, 43 percent prioritised having a "good local pub" nearby, beating local schools (38 percent), places of worship (13 percent) and even the gym (16 percent).

These community hubs not only serve existing residents but also drive interest in local areas.

More than three-quarters (77 percent) of house hunters in the North West view pubs as a staple of lively communities and 45 percent check out house prices in the area after visiting a good local.

When assessing a new area, more than a third (38 percent) of prospective homeowners and renters visit the local pub to gauge the area's atmosphere.

The Windmill, in nearby Southport publican, Neil Wash, said: "The Windmill is a vibrant community hub, where people of all ages—from 20 to 70—come together weekly for all sorts of clubs and gatherings.

"We're widely known in Southport as an inclusive, welcoming pub, often drawing in house hunters looking to move to the area and eager to experience the atmosphere for themselves.

"Local residents often describe us as an extension of their own living rooms as a cosy, communal space to gather with friends.

"For many, having The Windmill on their doorstep is one of the biggest perks of living in the area."

To join the campaign, go online to subscribe to the newsletter or add your signature to the Long Live the Local petition.