A FAMILY-RUN business has been working with the World Club Champion Saints to provide a boost for the home return of the Super League next weekend.
Emporia Marketing, which is run by Rachael Parry-Jones and her daughter Myah, is a media and marketing company that looks to promote brands and clients in inventive and far-reaching ways.
Working with clients across the country, the Rainford family began collaborating with Saints 12 months ago and promoted the club throughout the record-breaking season that culminated in clinching a fourth Grand Final in a row.
READ > Saints' fans abroad share pictures enjoying the World Cup Challenge victory
With Saints' World Club Challenge win making them the first English club to do so in Australia since 1994, Rachael and Myah are now helping to push the record-breakers even further as the Super League returns in St Helens next weekend.
As part of the club's first targeted TV campaign, this will see the World Club Champions being streamed on television screens ahead of the Totally Wicked Stadium fixture against Leeds on Friday, March 3.
Rachael said: "Myah got Saints as her client around 12 months ago and they've been really lovely to work with.
"We're just trying to bring in new ideas and new ways to promote the club and the game days at home.
"I think it's really exciting for fans to see them advertised on TV and hopefully it will encourage more fans and families to the ground."
While the sporting advert was put together by the people at Saints, Rachael and Myah will continue working to reach as many people as possible with the campaign, and push the Saints brand out further.
Mark Onion, head of marketing at Saints added: "We are always looking at new ways to showcase the Saints brand and to attract new fans to matches at the Totally Wicked Stadium.
"The Home Opener is always an incredible matchday experience for fans to be part of, and this season against the Leeds Rhinos will be another huge night.
"And of course, we get to welcome the World Champions back home."
The new televised advert is planned to be screened from this week.
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