A TOWN centre pub became the first to be awarded an accreditation under a new scheme aiming to reward venues for their standard of service and customer safety.
The Sefton Arms on Baldwin Street in St Helens has been recognised by the Best Bar None programme.
The awards and accreditation scheme recognises and rewards businesses that are providing a high standard of service and safety for its customers.
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St Helens Council says Best Bar None is being rolled out in an effort to support the night-time economy, improve standards and promote high-quality venues.
Matty Williams, general manager at The Sefton Arms, part of The Stonegate Group, said: “We’re delighted to get this accreditation for Best Bar None and it’s a signal to our customers that we take pride in giving them a venue that is well run. As more and more venues get accredited it shows that St Helens town centre is a great place for people to enjoy spending time at a host of quality venues all proven through the Best Bar None scheme.”
Cllr Jeanie Bell, cabinet member for safer, stronger communities, added: “The Best Bar None scheme is one way we can recognise the many great bars and pubs we have across the borough.
"The accreditation process also provides our Licensing Team the opportunity to talk through practical steps that venues can take to improve customer experience and make our town centres safe and inviting for visitors.
“The scheme has shown in other places how improving standards can have a positive impact on reducing alcohol related crime and disorder and make the night time environment a welcoming experience for visitors which makes it a more desirable place to visit and boosting business for well run bars and pubs.
"We’ve only just launched the scheme here in St Helens so I’m sure as our team continue to support venues we’ll see more and more getting the accreditation and the opportunity to win awards along the way.”
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